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Prius. Live Happy.

Prius. Live Happy.

1,115 번 감상됨

로봇이 아님을 인증

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태그

Animation Art

Design

Game Animation

Technology

자동차

학교

동영상 설명

Based on a modern day fairy tale, the Prius will use the "Live Happy." campaign to keep its position as the #1 selling hybrid vehicle.

Every element in TV, print, and web was 100% handmade. It was either painted, cut out, or sculpted from different materials, and then photographed and brought into After Effects & Photoshop to make a 3D world.
Most images are ripped off google and made in the computer, and we have lost the fun and playfulness in actually making things. We wanted to give this campaign a charming human quality while also utilizing all technology available.
Michelle Pokorny CW & Alicia Benz AD
Miami Ad School, Miami
TV Spot: MAS Gold, 2009

카테고리: 최고의 무료 온라인 기술 태그 영상
추가됨: 12 Apr 2017
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